7 Things You Should Know to Start a Tutorial Website
Every day, new programs for the computer are being created. They may have to do with music, SEO, business management, or one of 101 million other niches. The possibilities of new software helping to grow a new business are endless. Or perhaps people just love to use it because it is wildly popular and entertaining?
Whatever the case may be, if there is new software out there that is readily available, there will always be a high demand of the people to need to know exactly how to use that program.
The good thing about this is that there is, in many cases, a very high demand for these videos, and yet, a very low competition. This is because there aren’t too many webmasters out there that are also pro’s in using other software that has nothing to do with Internet marketing.
There are a few things you will need in order to start building one. Many times, people that get into Internet marketing get into it because they are low on money, and starting an Internet business is one of the most cost-effective businesses out there. This is because all you need to do so is A). Own a computer and B). Have a connection to the Internet. That being said, the rest of this article will assume that you are looking for a way to start making money, and therefor will have to start creating this website from scratch. Here are a few of things you will need to get started:
1. One or Two Business Partners
Where will you find these business owners? Craigslist, believe it or not, is a great place to start. That is because there are many freelancers that peruse the pages of Craigslist each and every day. These freelancers are “do-it-yourself” type people, and if you post your ad in the right category, it is a high possibility that you can find one or two more experts on the program that you are building tutorials for. As a webmaster, you will be able to focus on the things you are great at, while they will be able to focus on the creation of the tutorials.
2. A Thorough Understanding of the Program
This is very important because without an understanding of the program, you will not be able to create and come up with new, and very important, ideas for the website that you will be creating. Things that you can do, and come along, within the program, will be just as important as the program itself. Getting your mind totally wrapped around the program, in terms of general details will allow you to have a far deeper vision of the program.
3. A Side Job
When you are starting up a company, especially if you intend to build one from the ground up on the Internet, there is going to be a time period where you will not be making any money at all with your website. This is the time period that you will be working on your website and preparing it for bringing it live.
The good thing about the Internet is that many freelancing side jobs can be found within the matter of a few clicks. Whether the service you can provide is link building services, graphic design, computer programming, or just a great content writing service, you can usually find a decent gig within a few hours of some really hard and dedicated researching. Otherwise you will have to go out into the “real world” to find your side gig that will support you while you are trying to make your website happen.
4. Learn the Basics of Coding Language
WordPress makes it extremely easy to get a website up within a matter of hours, but if you want to start the whole thing truly from scratch, then you should probably learn how to do a lot of the coding. Contrary to belief HTML and CSS are extremely easy (compared to other coding languages) and you can learn a great deal of it in as little as a week – depending on how much time you put into it. This will save you a lot of money, not only in the web development part of it, but anytime something goes wrong in the backend of your site – you can be there to fix it. It is always good to have a little bit of this knowledge.
5. The Right Tools
The Right Tools includes an array of many different things – including file and folder sharing (a great example is Dropbox), internal collaboration systems, installing a local server onto your computer – like XAMPP (Windows) or MAMP (Mac), and anything else that comes along the way when you are creating your website. One thing that will be very important is the tool you sue to create and covert your videos into the right file. You want to keep in mind that you want people to be able to view the tutorial videos (if videos are the route you are going to take and not just content) on their iPhones. These are just a few important things that come along with developing a website. Depending on what program you are doing tutorials for, you may want to look into getting other types of programs that help you get the job done better as well.
6. An Understanding of Keywords that Are Valuable
Blackhat and Grey hat SEO are things that you want to avoid (especially blackhat) but how are people supposed to get to your tutorials site if you don’t set your website up for the appropriate keyword phrases? You will need to talk to the expert you will be working with, or do a lot of research, to see what it is that people really want to see when it comes to your tutorials. That way you can optimize around the search terms and help meet the demand that is out their better by ranking better in the SERPs. You can do this easily by first, researching what keywords you would hypothesize the market is available for, and then by researching these keywords by using a tool such as the Google keyword search tool.
7. Hard Work
The last and final thing that you will need, that is somewhat obvious, is hard work! Creating websites can be very time consuming and tedious since it’s the little things that matter so much when you are creating them. Keep these six points in mind, and exercise hard work, and you will be well on your way to running a successful tutorial website.
About The Author:
This article was written by Philip Russell. By day Philip helps to run a link building service over at inetzeal. He likes to share his ideas and thoughts on SEO and Interent marketing.