Category: Miscellaneous

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Free or Paid Fonts? What to Choose and Why ?

Freeware is all over the Internet. There are alternative versions of nearly any kind of software to can imagine, from basic word programs, to spyware and virus scans, to even whole operating systems. We are falling into a pattern of going for what is cheap or cost-free over the big boys that charge ridiculous prices. [...]

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SEO and Mobile – 5 Things to Consider

We’re going mobile mental. We’re a society of people becoming accustomed to having what we want when we want it. Smartphones play right into this desire to have everything available at your fingertips and the advent of the iPhone and its predecessors have put email, calendars and the Internet as a whole conveniently at our [...]

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5 Mistakes You Might Be Making in Pay Per Click Campaigns

Running a successful pay per click campaign is not easy. It’s for this reason that many firms choose to employ an online marketing company or specialist pay per click agency to manage the campaign on their behalf. However, it is possible to run a PPC campaign in-house. If you do choose to shun the management [...]

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Google +1: How to Make it Work for You

You may have noticed the recent inclusion of a Google +1 button on many websites and blogs. This is a new development from Google as it tries to compete in the social network space with the likes of Facebook. +1 is Google’s first attempt to make inroads into Facebook, but can it work for you? [...]

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5 Tips To Choose a Effective Font for Your Website

There are a lot of fonts out there, so many that choosing a font for your website could become an overwhelming decision. Before you concede and thoughtlessly choose an arbitrary font, you should first know how important your choice in font is to your site. Presumably, your website is providing useful content and this content [...]

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The Ecommerce behind Google+

Google, the Internet giant launched yet another social network, the Google+. After failures of Orkut, Wave and Buzz, Google has now come up with a new glamorous Google+ which to a common netizen is an amalgamation of the twitter and facebook. The other day I saw this picture on the Internet and in reality, Google [...]

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10 Hyper Realistic Paintings To Give You Goosebumps

Hyper-realistic paintings are truly an illusion. What you see seems to be a photograph but the reality is that it is simply paint with tricky shadowing. Many artists paint from a photograph but hyper-realism focuses on uncanny depth and precision that not even the camera can pick up. From Simon Hennesy to Roberto Bernardi, the [...]

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Reasons Why I Think Google Will Win the Social Media Race

The internet has enabled — and sincerely loves — a success story like Facebook. Out of a college dorm room, the internet’s most successful social media website emerged and came to dominate the online conversation. At the same time, however, the internet loves an underdog and a come-from-behind success story. That is exactly what it [...]

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8 Free Proven Ways to Drive Traffic without Relying on Search Engines

In this day and age we often watch SEO take a starring role in the online world. There is no denying that search engines are the biggest (potential) source of traffic to your site and you would be a fool not to embrace this, but what are some alternative ways of generating traffic? I’m going [...]

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Maximizing Leverage from Facebook: Page or Group-or Both?

User bulletin boards, forums and chat rooms existed long before Facebook was invented, but Facebook was the first social networking platform to enable legitimate business branding, interaction and marketing to users. As business use expanded, businesses have been vacillating between creating a Facebook page or a Facebook group—two different animals in the same zoo. Each [...]

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Conversion Rate Optimization – What Is It and How Can You Increase It?

Every website that is engaged in selling products or services seeks to convert visitors into customers. The goal of the website is to persuade a visitor to do something, whether it is purchase a product or sign up for a newsletter. This conversion takes place only if the visitor likes the website, the product or [...]

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